How are visitors identified on the website?

We identify users using a couple of methods. It always depends on your account configuration (settings you can change) but also on the instance/agency configuration you inherit.

The most important are:

  • subscribing to newsletter on your website, either in one of the forms you already have or using our email collectors.
  • filling a form where email or phone information is mandatory
  • people who clicked on the links in the emails we send and landed on your website
  • other url tracking params that have identifiable data and are configured for this scope.

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